A surging demand for gastrointestinal health solutions

As more consumers become aware of the importance of gut health, the dietary supplement market has seen a rising demand for GI health products, particularly probiotics targeting digestive wellness.^1,2

This need is tied closely to our understanding of the gut microbiome’s impact on digestive comfort and overall health. The gut houses a delicate balance of beneficial and harmful bacteria essential to maintaining both digestive and systemic health. When this balance is disrupted, it can lead to digestive discomfort and broader health issues.

Probiotics help restore a healthy microbial environment, fueling the increased demand for these products and connecting consumer needs with scientifically supported gut health benefits.³

Digestive Health by Probi® boosts lifelong gastrointestinal wellness by leveraging the power of biotics, promoting the relief of occasional gastrointestinal (GI) symptoms such as bloating and flatulence, while enhancing overall GI health.

Learn more by downloading our brochure on Digestive Health.

<sup>1. Global Market Insights. (2021). Rise in probiotic supplement demand reflects increased consumer focus on gut health.
2. Nutrition Business Journal. (2022). Probiotics category report: Growth trends in digestive health supplements.
3. Olvera-Rosales LB, Cruz-Guerrero AE, Ramírez-Moreno E, et al. (2021) Impact of the Gut Microbiota Balance on the Health-Disease Relationship: The Importance of Consuming Probiotics and Prebiotics. Foods. 2;10(6):1261.</sup>